Unilever
Asst.
Brand Manager-Personal Care(Job Number:14000EJJ)
Unposting
Date:Jun-30-2014,
11:59:00 PM
Schedule:Full-time
Primary
Location:Kenya-Nairobi-Nairobi-Nairobi
Shift:Day
Job
Job:Marketing
Travel:No
Description
Main
Purpose of the Job
Plays
a key supporting role in the development and implementation of the
integrated Brand Marketing Plan to achieve short and long-term
business goals.
Key
Responsibilities
·
Assists in the development of the Brand Marketing Plan by developing
an understanding of the drivers of brand growth and brand health and
identifying key issues and opportunities
·
Assist in the execution of the integrated activity schedule ensuring
consistency with Brand Key Vision and Brand Vision Plan including
communication strategy
·
Accountable for the analysis of brand performance and brand health by
constantly evaluating performance of national support activities and
in-store implementation against measurable objectives (Score Card and
Brand Quarterly Tracker). This includes the monitoring of progress
against key trial and awareness measures, quality of in-store
support, distribution and availability per channel ie. place, pricing
and promotions in-store and initiating measuring the effectiveness
and ROI of key activities.
·
Identifies solutions and make recommendations to improve
effectiveness based on performance monitoring.
·
Delivers specific brand projects eg. Co-branding with a major
retailer.
·
Monitors budget spend and provides timely communication to relevant
stakeholders on To provide the required administrative and marketing
support to the Marketing Manager
·
To learn the steps and processes involved in brand management thus
preparing for the role of Brand Manager
Key
Skills and Qualification
·
Bachelor degree, Post graduate business degree preferred (MBA)
·
3-4 years experience in marketing
·
Project Management skills
·
Customer Marketing interface
·
Strategic Influencing
·
Passion for Growth
·
Team Commitment
To
apply log on to
https://unilever.taleo.net/careersection/external/jobdetail.ftl
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